Built by a Father. Backed by Science.
Oeight didn't come from a lab or a marketing brief. It came from a father of four who couldn't find a baby skincare product he actually trusted — so he spent a decade creating one.
Mati Avshalomov — Architect, Father of Four, Formulator.
Mati Avshalomov is not a chemist by training. He is an architect — someone who understands that every element in a structure must earn its place. When he became a father of four, he applied that same principle to what he was putting on his children's skin. What he found in the market troubled him: products full of fillers, synthetic fragrances, and ingredients that had no business being on a newborn. So he started from scratch.
Most Baby Skincare Isn't Built for Babies.
Walk down any baby aisle and you'll find products that smell beautiful and promise everything. Look at the ingredient list and you'll find parabens, mineral oils, synthetic fragrances, and preservatives that the European Union has banned from children's products. Newborn skin is five times thinner than adult skin. It absorbs everything. Mati believed parents deserved better — and more importantly, that babies deserved better.
Ten Years of Work. One Patent. Zero Compromises.
After a decade of research alongside leading dermatologists, allergists, and chemists, Mati developed a formula centered on Dunaliella Salina — the Dead Sea microalgae that is the world's richest natural source of beta-carotene. The unique combination of Dunaliella Salina with 17 other clinically-validated natural ingredients is now protected by a US patent and international patents. It is a formula no other brand can replicate.
Dunaliella Salina — The World's Richest Natural Source of Beta-Carotene18 Ingredients. Each One Chosen for a Reason.
There are no fillers in Oeight. No ingredient is here because it's cheap, or because it makes the product smell better, or because it looks good on a label. Every one of our 18 active natural ingredients has a specific clinical purpose.
Dunaliella Salina
The patented hero ingredient. A Dead Sea microalgae and the world's richest natural source of beta-carotene. Protects and regenerates skin cells at a deep level.
Dead Sea Minerals
Rich in magnesium, calcium, and potassium. Strengthens the skin barrier, reduces inflammation, and deeply hydrates newborn skin.
Calendula Extract
Clinically proven to soothe sensitive and irritated skin. Used for centuries and now validated by modern dermatology for newborn care.
Olive Oil Squalane
A lightweight, non-comedogenic moisturizer that mimics the skin's natural oils. Absorbs instantly without greasiness.
Pro-Vitamin B5
Panthenol attracts and retains moisture, accelerates skin healing, and reduces redness — essential for dry or eczema-prone baby skin.
Castor Seed Oil
Rich in ricinoleic acid — a natural anti-inflammatory. Protects the skin barrier and is a key active in our diaper rash formula.
Grape Seed Oil
A lightweight oil rich in linoleic acid and vitamin E. Strengthens the skin barrier, locks in moisture, and absorbs quickly without leaving residue.
Avocado Oil
Deeply nourishing and packed with vitamins A, D, and E. Especially effective for dry, flaky, or eczema-prone skin — helps restore softness from within.
Ready to Make the Switch?
Join thousands of parents who chose Oeight — the only baby skincare line built on a US-patented natural formula.